Beer of the Weekend #119: Dead Guy Ale

Holy shit. My bracket has taken a beating. Last year, I was 26-6 in the first round. This year: 20-12. It’s not that bad, but I could have done better. On the bright side, I’m poised to go 13-3 in the second round.

Next season, I might enlist the help of a Ouija board to fill out my bracket. The NPR sports guy (who is apparently married to Melissa Block) said he was 13-3 yesterday. Fuck him.

After a one-week hiatus, Beer of the Weekend is back. I really wanted to do a tasting in the Aloha State, but was very disappointed by the beer selection in the Waikiki area, and also had better things to do. There was a lot of bland, touristy lager — “safe beer,” which the tourists would know from either the mainland or their homeland. The selection consisted mostly of Budmilloors, Guinness, and Sapporo. Lame.

To make up for my missed week, and pay tribute to Hawaii, the most exploited state in the union, I plan a double-dip tomorrow night.

The beer this weekend is Dead Guy Ale, brewed by the Rogue Brewery of Newport, Oregon.


Serving type: Six 12-ounce bottles.

Appearance: The SRM is supposed to correspond to “deep amber,” but it poured a rusty gold, like a hefeweizen that’s been filtered. About two fingers of off-white head developed and dissipated to a thin lacing with a ring around the edge.

Smell: Just like a dead guy, Dead Guy is very fragrant. Major honey and fruit sweetness tickles the nose, dominating the aroma. I can’t pick up much else other than a hint of toasted caramel.

Taste: Follows the smell, though it’s not as potent. Sweet honey, fruit (strawberry, or maybe pineapple), and toasted caramel malts.

Drinkability: It’s not too complex, but it’s tasty; it’s a well-built beer. Very smooth. However, I was expecting nothing short of orgasm for a $10 sixer.

Fun facts about Dead Guy Ale:

-Style: BA lists it as a “Maibock / Helles Bock.”

The Maibock style of beer tends to be lighter in color than other Bock beers and often has a significant hop character with a noticeable alcohol around the same as a traditional Bock. Maibocks are customarily served in the spring and are oftentimes interrelated with spring festivals and celebrations more often in the month of May.

-Price: I threw away the receipt, but the BevMo! website lists it at $9.99/sixer.

-Serving temperature: 45-50ºF.

-Alcohol content: 6.5 percent ABV.

-Food pairings: BA suggests German cuisine. That’s it.

-Gravity: 16º Plato.

-IBU: 40.

-Color: 16º SRM. Dead Guy’s Rogue webpage lists the color as “16º Lovibond.” Before the use of spectrophotometers and the SRM measurement, beer color was measured in degrees Lovibond, created by Joseph Lovibond. Apparently, the degrees Lovibond was measured with a series of colored glasses, which were matched to the beer. When modern technology replaced the simple glasses, it was found that the colors and measurements matched perfectly, which is why some still use Lovibond instead of SRM.

-The yeast used in Dead Guy Ale is Rogue Brewery’s very own “Pacman Yeast.”

-The history of Dead Guy Ale, as told by the Rogue website:

In the early 1990s Dead Guy Ale was created as a private tap sticker to celebrate the Mayan Day of the Dead (November 1st, All Souls Day) for Casa U Betcha in Portland, Oregon. The Dead Guy design proved so popular with consumers and especially Grateful Dead fans, that we made it the label for our Maierbock ale. Even though the association with the Grateful Dead band is pure coincidence, we have gratefully dedicated Dead Guy Ale to the Rogue in each of us.

-The sides of the carrier features this text:

Gratefully dedicated to the Rogue in each of us. Dead Guy Ale’s image depicting a skeleton with a beehive hat is in honor of the Mayan Day of the Dead.

“La cerveza que es buena y buena para usted.”

According to Google Translator, the Spanish quote translates to “the beer is good and good for you.” I didn’t take Spanish, so I have no clue if it’s a good translation. But I like the gist of it.


The Quiet Man’s grade: B+.

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